Who is ORI SORGHO ?
At ORI SORGHO, we are not here to do like everyone else. We were born in 2021 in Toulouse (France) with a very specific mission: to bring back to the forefront a little-known cereal with superpowers – sorghum. For what?
Because this ancient seed has it all: nutritious, environmentally friendly, and above all Europe. With Mohamed Zellama, our Founder & CEO Group , we promise you one thing: to revolutionize your plates with taste, goodness, and meaning.
Discover our history, our values, and our commitment to healthy, responsible and committed eating
Our story begins in the South-West of France, land of culinary traditions and cradle of a little grain that changes everything. Mohamed Zellama, our founder, grew up with sorghum on his plate. It was much more than a cereal for him – it was an art of living, food with a soul. It was by realizing that he could introduce his benefits to all of Europe that he embarked on the ORI adventure.
The vision of our founder
Mohamed Zellama is not only our founder, he is the French & EU ambassador of sorghum in Europe and well beyond. Since 2019, he has defended this cereal as a superfood of the future, with exceptional nutritional and environmental qualities. He is there to shake consciences, share your love of sorghum through conferences, tastings, and debates. For him, food must be a solution for our health and our planet, and sorghum is the key.
A brand committed to a better future
We are more than just a brand. At ORI, we believe we can change the world with what we put on our plates.
We are activists for food that is good for health, responsible for the planet, and accessible to all. If you are looking for a brand that is not afraid to speak out, that defends its values loud and clear and does rhyme commitment with pleasure, you are in the right place.
A responsible and sustainable approach
ORI Sorgho is above all a committed brand. We don't just sell products, we offer food solutions. Our production supports French farmers, reduces our carbon footprint, and promotes sustainable agriculture that respects biodiversity. In addition, all our products are part of a process of total transparency, without compromising on quality or the planet.
A mission: to promote French sorghum
We grant you: sorghum does not have not yet the notoriety of quinoa or rice. But at ORI SORGHO , we think that should change, and quickly.
By offering artisanal, organic, gluten-free and 100% French products, we want to give this cereal the place it deserves in our kitchens.
With our grains, flours, pastas... all based on sorghum, and with incredible taste. A healthy, tasty and ecological food ? This is what you deserve.